ASSESSING THE MARKETABILITY OF SAMGYUP NG TROPA BASED ON THE DATA ANALYSIS OF MARKETING MIX
Department:
Bachelor of Science in Information Technology (BSIT)
Section:
4A
Adviser:
Niño Jayson M. Regio, MSIT
Date Submitted:
September 16, 2022
Authors:
Kyrish M. Alcantara, Charlie D. Benavidez, John Kenneth Ray P. Roldan
Keywords:
DLL, BSIT, Samgyup ng Tropa, Marketing Mix, Marketability
Abstract:
The paper aimed to investigate the effectivity of marketing mix (product, price, place and promotion) in influencing the customer’s buying...
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